It was 2010 when I embarked on this journey, a path that I later continued alone after closing a shared chapter with someone else. Since then, fourteen years have passed. Every single day of these years has seen my passion for clothing transform into something tangible, something that goes beyond simple production. I’m talking about reconditioning, about giving new life to garments that come into our hands and leave with a renewed spirit, an extra touch, that small detail that makes all the difference.
Each piece that arrives in our workshop carries a story. It comes in as a finished product, but we give it that extra value that makes it special and ready for sale. We transform it. We steam it, fold it with care, prepare it to be hung, packaged, and ready to face the market. This is not just manual labor, it is a process of precision, attention, and creativity that expresses itself in the care for every single detail.
Our company is more than just a workplace; it is an environment built on Fair Trade values.
We are an almost entirely female team, and that’s not just a coincidence, it’s a responsibility, a commitment to fairness.
That’s why we have created a work schedule that allows free afternoons, so that every woman can take care of her family without sacrificing her professional independence. It’s a small but significant revolution, one that enables a true balance between work and personal life, because we understand how important it is to have time for all aspects of life.
Here, we are in the heart of the textile district, near Prato, the true birthplace of Italian textiles.
Competing in this environment is not easy. We are surrounded by countless suppliers and a sea of Chinese businesses working in garment production and reconditioning. But we chose a different path: quality, reliability, and precision. For us, Made in Italy is a promise of excellence, it means treating each garment as unique, working without rush, without compromising quality for quantity.
Our mission is to make a difference, and this is evident in every single detail. Every garment is refined, carefully checked, and perfected. No flaw goes unnoticed, because for us, it’s not just about clothing, it’s about stories to wear, experiences to live. Made in Italy, to me, means all of this: a commitment to beauty, respect for craftsmanship, and a level of quality that elevates textiles into true artistry. And this is what still makes me wake up every morning, after fourteen years, with the same passion as on day one.
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